Get a fixed-fee audit in as soon as one week that shows you exactly where your brand voice breaks — channel by channel — and hands you the system to fix it for good. Built for founder-led brands scaling past themselves.
You know something's off when—
Your email team writes nothing like your social team, and everyone's quietly pretending not to notice.
Every new brief starts from a blank page, because nothing about "how we sound" is written down anywhere.
Your AI tools produce copy that's technically correct and unmistakably no one's voice at all.
An evidence-based read on where your voice is inconsistent today, scored across five dimensions, plus the specific white space your competitors haven't claimed.
3–5 pillars with a real contrast attached to each one — not "friendly" and "bold," but the specific line your brand won't cross.
Before/after rewrites across your actual formats — including one "hard mode" case, like an apology or a sold-out notice, where a voice actually gets tested.
The one-page version your team will actually pin above their desk — because a 40-page guide nobody opens twice isn't a deliverable, it's a paperweight.
A context file built straight from your diagnostic — ready to paste into ChatGPT, Claude, or whatever your team's already using, so the voice holds even when I'm not the one writing it.
This method comes from running brand voice at four very different scales.
Gave the brand voice a full makeover and built its guidelines from scratch.
Founded and scaled the commerce content org through six consecutive years of its highest revenue performance.
Set editorial standards and content strategy across a major media organization.
Shaped how AI touches creative work and makes it sound human.
Samples in, tone-mapped and scored against competitors.
Pillars, tone spectrum, and lexicon drafted.
Real copy rewritten, including the hard-mode case.
Walkthrough together, revisions noted live.
Final report, guide, and quick reference card, sent.
Founder, Scaling, or Retail-Ready — each stage carries a different risk of losing your voice, so scope (and price) grows with that, not with an arbitrary size tax.
Priced by stage and scope — not headcount alone. Retail-Ready engagements are quoted after a discovery call so the fee reflects the actual business risk, not a guess.
Multi-brand portfolios, franchise systems, ongoing governance retainers, or scope that just doesn't match what's listed above — if that's you, let's skip the guesswork and talk about what you actually need.
Email me for a quoteThat's fine — we start at Define instead of Diagnose, and build the competitive scan from scratch rather than an existing-copy audit.
Both. The Sample Copy Bank includes real, applied rewrites across your formats — not just a critique of what exists today.
You keep everything, no strings attached. If you want ongoing governance — team onboarding, QA, AI-tool alignment — that's the Voice Architecture Retainer, scoped separately.
Turnaround is one week from our kickoff call. A few spots open per month to keep it that fast.
Yes — every package includes a context file built from your actual voice pillars, ready to paste into ChatGPT, Claude, or whatever your team's already using. The difference between generic AI output and AI that sounds like you usually comes down to what you feed it.
20 minutes. No pitch deck. Just the audit.
Book the intro call